A Note From Maria

Where Bindii Really Began

I have always been a creative soul. Since my early teens, my hair has been one of my favourite ways to express that creativity.

I have bleached it, dyed it, straightened it and chemically treated it. I have worn it black, blonde, blue, pink and rainbow—with beads, braids, extensions and almost every look in between.

I was fortunate to have thick, fast-growing hair that could reach past my hips. But all that experimenting sometimes came at a cost. When my hair became damaged and progressively shorter, I turned to wigs while it grew back.

I loved how quickly a wig could transform my appearance. What I didn’t love was the glue, the lengthy preparation, the maintenance and the quiet fear that my wig might shift or come off.

My hair would grow back, I would begin experimenting again, and eventually the cycle would repeat.

For almost 30 years, I kept expecting wig security to evolve. I waited for something simpler, more adaptable and better suited to real life. When that change still hadn’t arrived, I decided to begin creating it myself.

That was the beginning of Bindii.

Later, its purpose became even more personal when I supported my sister through cancer and witnessed her experience of hair loss. My sister has since passed away, but that journey never left me.

It helped me understand more deeply that wigs can be about creativity and choice—but they can also be about identity, privacy, confidence and finding a sense of yourself during profound change.

Today, I am developing Bindii for people who wear wigs for every kind of reason—self-expression, hair damage, hair loss, treatment-related changes, convenience or simply because they choose to.

I have spent countless hours researching, prototyping, questioning, changing and testing because I don’t want to rush something simply to get it to market. I want to earn the trust of the people who choose Bindii.

For me, Bindii is about more than wig security. It is about what I hope Bindii can offer: more choice, greater freedom of expression and one less thing to think about while you get on with living.

Your time belongs to the moments that matter.